The press kit I will be reviewing is for the Cirque de Soleil show titled ‘Paramour’.
The information given in the media kit has the potential to provide positive publicity for the Cirque de Soleil. It includes all the information a journalist would need to write a story about the show (CQUniversity 2015).
‘Paramour’ Media Kit contents:
A Media release: outlining the essential who, what, when, where, why and how. Along with additional interesting facts a writer could canvass in a story, namely the fact that the show is to be the first created by Cirque du Soleil specifically for Broadway.
Backgrounder: A brief history on Cirque de Soleil and its shows. Details on how the company started and what is has now become: ‘4,000 employees, including 1,300 performing artists from close to 50 different countries’ could be incorporated after the lead to give context.
Fact sheet: show details including ticket information and performance schedule. All of which is material that could be incorporated in the last paragraph of a story.
Contact Details: of the Cirque de Soleil P.R team for further information
This week we take a series of photos to document a clear story. I decided to photograph a day in the life of myself, a university student.
Whitaker, Ramsey, and Smith suggest that ‘planning is helpful to arrange setup shots that take advantage of visual elements’ (Whitaker et al. 2012, p. 259). With this in mind I mapped out the landmarks in my day so I could take advantage of visual elements on offer throughout the ‘a day in the life of.’
Complimentary photo captions should tell the story and support the image. (CQUniversity 2015). Writing the facts first and paying attention to the detail in the captions you write is crucial as a media writer (CQUniversity 2015). With this in mind I photographed the following:
A Day In The Life of…
27th August 2015
Explore a day in the life of a CQUni student through images.
Quiz 6a. This quiz was about punctuation; something I definitely need to work on.
My first attempt resulted in 8/10. Questions about apostrophes and parenthesis is what I let me down. I have trouble remembering when and how to use an apostrophe correctly. I find the definitions and guides in the textbook vague, so will need to do my own research.
Quiz 6b. This quiz was about further punctuation and common mistakes. I got 7/10 in my first attempt, and after looking at the correct answers I feel like I could argue my case in being correct. One question was a true or false answer, asking ‘an ellipsis is used to indicate something that has been shortened within a sentence.’ With the correct answer being ‘an ellipsis is something that has been removed from a sentence.’ One could argue that shortened and removed are practically the same thing.
Overall I think I did ok, I could have potentially got a lower mark, considering I feel like I don’t know enough about punctuation; namely apostrophes, hyphens and associate word.
Cirque de Soleil 2015, Paramour, media release, 19 August, viewed 26 August 2015, https://www.cirquedusoleil.com/en/press/kits/shows/paramour/content-temp.aspx
CQUniversity 2015, COMM11007 Media Writing: Week 6 Supporting the story: Packaging and supplementing your writing, viewed 26 August 2015 https://moodle.cqu.edu.au/pluginfile.php/149409/mod_resource/content/3/2.%20COMM11007%20Week%206%20Lesson.pdf
Whitaker, R, Ramsey, J & Smith, R 2012, Media writing: print broadcast and public relations, 4th edn, Routledge, New York.